Austrian Beverage Company Behind Absolutely Wild®
Belorganic is a Vienna-based B2B beverage company founded by Natalia Schindler in 2014. The company develops and represents the Absolutely Wild® brand, with organic birch water as its core specialist category.
From a Familiar Tradition to a New Beverage Category
Birch sap was part of Natalia Schindler’s life long before it became a business.
Growing up, she joined her parents each spring to collect fresh birch sap in the forest, during the short period before the buds opened and leaves appeared. It remains one of her vivid childhood memories.
After moving to Austria, Natalia saw an opportunity to introduce this familiar but largely unknown product to a new market. She believed birch water could bring something genuinely different to the assortment of Austrian health and organic retailers.
Introducing an unfamiliar beverage category required substantial work — not only developing the products, but also explaining what birch water is, how it is collected and where it could fit within a modern retail environment.
In 2015, Absolutely Wild® was officially registered as a brand.
Why the Name Absolutely Wild®
The name Absolutely Wild® reflects the natural origin of the ingredients at the heart of the brand.
Birch sap used for the products is collected from naturally growing birch trees in mixed forests of the European Union rather than from plantations. The wild blueberry juice is made from forest-grown wild blueberries gathered by hand in European forests.
For Natalia Schindler, these products connect long-established traditions of gathering food from the forest with modern beverage production.
Absolutely Wild® brings that connection into a contemporary product range — preserving the identity and origin of wild forest ingredients while applying modern standards of production, packaging and commercial distribution.
From Forest Collection to the Retail Shelf
Natalia Schindler’s knowledge of birch water extends across the full product journey — from the collection of fresh birch sap to production, product development, bottling, commercial preparation and its final presentation in retail.
Her understanding is not based only on finished products or supplier specifications. Natalia has personally taken part in traditional birch sap collection and has also been present during the collection of sap intended for commercial beverage production.
She has been directly involved in developing birch-water beverages. New concepts were created through hands-on formulation work: combining selected ingredients, tasting the result, adjusting the balance and repeating the process until the intended flavour profile was achieved. This approach was used, among other projects, in the development of the Birch Power range, which included formulations with matcha and aronia.
This first-hand perspective provides a practical understanding of a product that requires careful handling from collection through production. It also provides insight into how the natural characteristics of birch sap influence formulation, processing and the quality of the finished beverage.
What distinguishes Natalia’s expertise is the combination of traditional knowledge, direct experience with raw birch sap, involvement in beverage formulation and more than a decade of commercial work with birch water as a finished product.
International Industry Recognition
Absolutely Wild® Organic Birch Water received independent recognition at international food and beverage industry events during the early development of the brand.
Nordic Organic Food Fair
Second Place — Best New Organic Drink
Nordic Organic Food Fair, Malmö, Sweden
Winner — Best New Organic Drink
ANUGA
Top Innovation
SIAL
SIAL Innovation Selection
Gulfood
Finalist — Best Soft Beverage
From Austria to International Markets
Belorganic’s experience with birch water has developed across different products, brands and B2B supply models in European and international markets.
Absolutely Wild®
Absolutely Wild® products have been sold across a range of European markets.
Birch Power
Other birch-water concepts developed through Belorganic have also reached markets outside the European Union. The Birch Power range, including its matcha and aronia concepts, was introduced internationally.
Raw Material & Private Label
Belorganic has also supplied birch-based raw material to France, while products manufactured for private-label partners have been sold in additional international markets.
Beyond Finished-Product Export
This experience covers more than the export of a finished beverage. It includes branded products, product development, private-label projects and different commercial approaches to bringing birch water to markets where the category was still relatively unfamiliar.
Official Belorganic, Absolutely Wild® and Founder Profiles
For verified information about the company, brand and founder, use the official channels below.
Belorganic
Absolutely Wild®
Natalia Schindler
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